Lead Lightning Review – Why You Should Avoid It?

Welcome to my insightful review of Lead Lightning, a system that’s garnered attention in the online marketing sphere.

Are you on a quest to amplify your lead generation and commission earnings?

Lead Lightning positions itself as a catalyst for such goals, offering tools and strategies aimed at transforming how you approach online marketing.

In this review, we delve deep into its offerings – analyzing its legitimacy, cost structure, and the true potential it holds for digital entrepreneurs.

Whether you’re a seasoned marketer or just starting out, my comprehensive Lead Lightning review promises to equip you with all the necessary information to make an informed decision.

Stay tuned as we unravel the layers of this intriguing system.

About Reviewer (Me!)

Hi, I’m Daniel, the voice and experience behind makemoneywithdaniel.com.

With a rich background in affiliate marketing and blogging, I’ve spent years mastering the art of online income generation.

My journey has been filled with exploring numerous online courses and strategies, giving me a well-rounded perspective on what truly works in the digital marketing world.

My expertise isn’t just theoretical; it’s grounded in real-world successes and challenges. As an affiliate marketer and blogger, I’ve learned to discern the value of online courses, separating the practical from the purely theoretical.

This review of Lead Lightning comes from a place of experience and genuine intent to guide others in their online career pursuits.

Is Lead Lightning Legit or a Scam?

When it comes to Lead Lightning, a critical lens is essential. While it positions itself as a legitimate tool for generating leads and earning commissions, the reality is more complex and peppered with red flags.

Firstly, its structure bears a strong resemblance to multi-level marketing (MLM) schemes, which often prioritize recruitment over actual product sales, a point of contention for many.

Furthermore, the program is rife with aggressive upselling, leading users down a path of continuous and often unexpected financial commitments beyond the initial investment.

This approach can feel misleading and places a substantial burden on those who are not prepared for, or interested in, these additional costs.

The training material provided by Lead Lightning also raises concerns. It’s frequently criticized for being outdated, offering strategies that may have lost their effectiveness in the ever-evolving digital marketing landscape.

This lack of current and relevant content significantly hampers the potential for real success using the system. Additionally, the claims of instant success and high earnings are often overhyped, leading to unrealistic expectations.

Many users report feeling disillusioned and disappointed upon realizing that the results promised are not as easily attainable as portrayed.

While not an outright scam, Lead Lightning’s approach and offerings are fraught with issues that could be problematic for users, especially those new to digital marketing.

The system’s heavy emphasis on upsells, coupled with its MLM-like structure and outdated resources, suggest that caution should be exercised before diving into this program.

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What Is Lead Lightning?

Lead Lightning emerges in the digital marketing arena as a system primarily designed to enhance lead generation and facilitate earning opportunities through affiliate marketing.

At its core, it’s a sales funnel tool, offering users an array of resources like lead capture pages, email templates, and a basic suite of marketing tools.

The premise is straightforward: help users, especially those new to online marketing, to quickly set up a system that can start generating leads and potentially earn commissions.

However, it’s important to understand that Lead Lightning is more than just a standalone tool; it’s a part of the larger Power Lead System.

This affiliation means that while it provides some immediate tools for marketing, it also serves as an entry point or a ‘gateway’ to the broader services and upsells of the Power Lead System.

Users are often encouraged to move beyond the basic offerings of Lead Lightning and invest in more comprehensive and expensive packages offered by its parent system.

Who Is Behind Lead Lightning?

The brains behind Lead Lightning are closely tied to the Power Lead System, giving us a glimpse into the origins and expertise driving this marketing tool.

Lead Lightning is a subsidiary of the Power Lead System, primarily developed by Neil Guess and Michael Price, two figures with significant backgrounds in online marketing and sales.

Neil Guess, co-founder of Power Lead System, comes from a background in internet marketing and has been involved in various online ventures, including multi-level marketing initiatives.

His journey in digital marketing has positioned him as a key player in the development of systems like Lead Lightning.

Michael Price, another key figure in this venture, brings a wealth of experience from the corporate sales world.

Before transitioning into internet marketing, Price’s accomplishments in traditional sales, including recognition in a Fortune 100 company, have contributed to his expertise in developing marketing systems.

Together, Guess and Price aim to leverage their combined experience in internet marketing and traditional sales to create tools like Lead Lightning, designed to simplify and automate aspects of online marketing for users.

However, it’s worth noting that while their backgrounds suggest a depth of experience, the effectiveness and ethical considerations of their marketing tools, including Lead Lightning, have been subjects of debate among users and industry observers.

How Does Lead Lightning Work?

Lead Lightning is designed as a straightforward, entry-level marketing tool, aiming to simplify the process of lead generation and commission earning for its users.

Here’s a breakdown of its primary workings:

  1. Lead Generation Focus: At its heart, Lead Lightning is about attracting potential customers or ‘leads’. It provides users with pre-designed lead capture pages, which are essentially web pages used to gather contact information from visitors interested in your offers.
  2. Email Marketing Integration: Once leads are captured, the system includes email templates and autoresponders to facilitate communication with your list. This feature is meant to help maintain engagement with your audience and potentially convert leads into sales.
  3. Promotion of Products or Services: Users can promote Lead Lightning itself as an affiliate product or use the system to market other products or services. The idea is to use the tools provided to create a sales funnel that drives leads toward making a purchase.
  4. Commission Structure: Lead Lightning has a built-in commission structure where users can earn from direct sales. For every sign-up through your funnel, there’s a potential to earn commissions, providing a monetary incentive for successful lead conversions.

However, it’s important to note that while the system offers these tools, its effectiveness heavily relies on the user’s ability to drive traffic to their lead capture pages.

Moreover, the system’s simplicity, while appealing to beginners, might lack the depth required for more advanced marketing strategies.

This basic functionality forms the crux of Lead Lightning, with the option to delve into more comprehensive tools through its parent system, Power Lead System, often involving additional costs.

What Do You Get Inside Lead Lightning?

When you dive into Lead Lightning, you’re stepping into a system equipped with a basic toolkit designed to kickstart your journey in online marketing.

Here’s a snapshot of what’s included:

  1. Lead Capture Pages: Customizable pages designed to capture the contact details of potential leads. These pages are the first step in building your list of prospective customers.
  2. Autoresponder Integration: Automated email response system that sends out pre-written emails to your leads. This tool is essential for keeping your audience engaged and moving them through your sales funnel.
  3. Promotional Material: Access to a selection of marketing materials to help you promote Lead Lightning or other products. This typically includes ad copies, banners, and other resources to assist in your marketing efforts.
  4. Training Resources: Although basic, Lead Lightning provides users with introductory training materials that guide you through using the platform and implementing its tools.
  5. Affiliate Opportunity: An option to join the affiliate program, allowing you to earn commissions by promoting Lead Lightning itself.
  6. Tracking and Management Tools: The system includes basic tools to track your leads and manage your contacts, which is fundamental for organizing your marketing campaigns.
  7. Community Access: Some versions of the system offer access to a community, like a Facebook group, where members can share insights and learn from each other.

However, it’s important to temper expectations as the resources provided are relatively fundamental.

While they can serve as a starting point for newcomers, users seeking in-depth training and advanced tools might find the offerings somewhat lacking.

Additionally, much of the more robust functionality and advanced training are locked behind the upsells of the Power Lead System, which requires additional investment.

How Much Does Lead Lightning Cost?

Navigating the cost structure of Lead Lightning reveals a layered pricing model that begins with an affordable entry point but potentially escalates with various upsells.

Here’s a detailed look at the pricing:

  1. Initial Cost: The entry fee for Lead Lightning is relatively modest, set at $7. This one-time payment gives you access to the basic lead generation tools, email templates, and promotional materials.
  2. Commissions: With this initial investment, you also get the opportunity to earn a $6 commission for every person you successfully refer to the program.
  3. Hidden Upsells: While the entry cost is low, Lead Lightning is structured to lead you into a series of upsells, which are part of the broader Power Lead System. These include:
    • Free Lead System Forever: A no-cost system focusing on lead building. No commissions are involved here.
    • Silver Membership: Priced at $29.97 per month, offering advanced training and a $15 monthly residual commission.
    • Gold Membership: The core of the Power Lead System, costing $53.97 per month ($30 for the system and $23.97 for the affiliate program). It offers comprehensive tools and higher commission opportunities.
    • Diamond and Platinum Memberships: These are one-time purchases ($147 for Diamond and $497 for Platinum) offering in-depth training on specific marketing strategies with the potential for higher commissions.
  4. Overall Investment: While the initial cost is low, the full potential of the system is unlocked through these additional investments. This structure can lead to a significant overall financial commitment, especially for those opting for higher-tier memberships.

It’s essential for users to be aware of this tiered pricing model.

The initial low cost might seem attractive, but the true investment required to leverage the full capabilities of Lead Lightning and the Power Lead System can be substantially higher.

Can You Get a Refund?

Lead Lightning’s refund policy is an important aspect to consider for anyone thinking about investing in the program.

They offer a 7-day money-back guarantee, which allows you to request a full refund of the initial $7 purchase price within a week of your purchase.

This policy is specifically for the base program and does not extend to any additional upsells or monthly subscriptions that are part of the broader Power Lead System.

To initiate a refund, you need to reach out to their customer support. The process is generally straightforward, but it’s advisable to keep a record of your purchase and communication for reference.

It’s crucial to act quickly if you decide the program isn’t right for you, given the short refund window.

Also, be aware that investments made in upsells might have different refund terms and are often not covered by this policy.

Lead Lightning Pros and Cons

Lead Lightning, like any marketing system, comes with its own set of advantages and drawbacks.

While there are some benefits to using the system, it’s important to pay special attention to the cons, which could significantly impact your experience and results.


  • Affordable Entry Price: The initial $7 cost is relatively low, making it accessible for those new to online marketing.
  • Commission Potential: Users have the opportunity to earn commissions, especially if they can effectively refer others to the system.


  • Predominant Upselling: One of the major drawbacks of Lead Lightning is the constant upselling. After the initial entry-level purchase, you are frequently encouraged to buy more expensive add-ons and memberships, which can quickly escalate the overall cost.
  • MLM-Like Structure: The system has strong multi-level marketing (MLM) vibes. While it’s not a traditional MLM, the emphasis on recruitment and upselling is similar, which might not appeal to everyone.
  • Outdated Training Material: Several users have noted that the training materials provided are outdated, which could hinder your ability to stay competitive in the rapidly evolving digital marketing landscape.
  • Incomplete Basic Training: The foundational training offered is often seen as incomplete, lacking in-depth information necessary for thorough understanding and effective application.
  • Overhyped Sales Material: The marketing and promotional materials for Lead Lightning tend to overpromise on results, which can set unrealistic expectations for users.
  • Limited Long-Term Viability: The system, while beneficial for beginners, may not offer sufficient depth and scalability for more experienced marketers or those looking to build a long-term business.
  • Short Refund Window: The 7-day refund policy is quite limited, giving users a very narrow timeframe to evaluate the program’s effectiveness and make a decision.

In summary, while Lead Lightning offers an affordable entry point and the potential for commissions, the numerous cons, particularly the aggressive upselling, outdated training materials, and the MLM-like structure, should be carefully considered before making a commitment to the program.

Lead Lightning Conclusion

In conclusion, Lead Lightning presents itself as an entry-level marketing tool with the allure of affordability and simplicity. However, after thorough evaluation, it becomes evident that the system has significant limitations.

The aggressive upselling, MLM-like structure, and outdated training materials are considerable drawbacks that cannot be overlooked.

While it might offer a starting point for beginners in affiliate marketing, the overall effectiveness and value for long-term business growth are questionable.

For those seeking a robust and scalable online marketing solution, it may be wise to consider other more comprehensive and transparent options in the market.

Lead Lightning, in its current form, appears to be more suited for short-term experimentation rather than a viable long-term marketing strategy.

The Best Way To Make Money Online

My journey in the digital realm has led me to a simple yet effective strategy: creating straightforward affiliate websites that bridge the gap between consumers and the products they seek.

This method, known as affiliate marketing, has proven to be an exceptionally viable way to earn money online.

It’s not just about selling; it’s about connecting and adding value, aligning people with solutions they’re actively searching for.

Affiliate marketing, in my experience, stands out as a highly rewarding path to online income generation. Its flexibility, scalability, and potential for passive income make it an attractive option for anyone looking to establish a foothold in the digital marketing world.

If you’re intrigued by the prospect of starting your own journey in affiliate marketing, I encourage you to explore further.

For those ready to take the next step, I offer a comprehensive free training program. This training is designed to equip you with the knowledge and tools needed to succeed in the dynamic world of affiliate marketing.

Remember, the journey to successful online earning is a learning process, one that is as rewarding as it is challenging.

Feel free to share your thoughts on this review and your own experiences in affiliate marketing in the comments below. Let’s embark on this exciting journey together!

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